Centre for Knowledge Transfer CKT Annual Review
Brief
To design an annual review to showcase Knowledge Transfer at London South Bank University. Knowledge Transfer Partnerships combine commercial needs with university and academic expertise, to help companies develop products and services they may otherwise not have been able to finance, or have the knowledge to complete.
We delivered
An annual review featuring a selection of case studies organised by the Centre for Knowledge Transfers during the past year. The project involved sourcing suitable images and graphics to compliment the case studies, illustrating each project to the reader.
We designed a distinct cover graphic that could be used to link the annual review, and other marketing materials produced for or by CKT. Colours from within this spectrum graphic were used to define each industry sector in which the university has expertise.
After a hugely successful 2008 edition, we have now been commissioned to work on the 2009 Annual Review, which following our recommendation has more of a journal feel to it to keep readers engaged and interested.
"Before working with the team at Naked Creativity we only produced one piece of marketing material - a yearly review of our work. Since then we have created a wealth of collateral that has meant new business, improved awareness of our services and a greater understanding of what we offer.
"We are continuing to work with Naked Creativity on more projects, developing new material, exploring new options and they are creating design work of an exceptional standard.
Davida Jeffery
Centre for Knowledge Transfer,
London South Bank University